Amy Joyner
Greensboro News & Record
Outdoor enthusiasts will get their own super store this fall.
Gander Mountain, a Midwestern company with 45 years experience in the retail business, is opening a 66,000-square-foot store on Vanstory Street, near Interstate 40 and Four Seasons Town Centre in Greensboro. The store will employ about 100 people, an equal mix of full-time and part-time workers.
Gander Mountain is often compared with Bass Pro Shops Outdoor World, which bills itself as a destination store for hunters, fisherman and people involved in other outdoor sports. Gander Mountain stores are smaller, but they generally stock the same types and quantities of merchandise as their competition, Bass Pro Shops.
"We want to be more of a friendly neighborhood store to help you with your hobby," said Matt Lukens, a spokesman for Gander Mountain.
The company carries a wide selection of hunting and fishing gear, apparel, footwear, marine accessories, camping supplies, firearms, boats and all-terrain vehicles, as well as cabin furniture and home accessories. The company also offers a variety of in-store seminars on hunter safety, dog training, first aid, fly fishing, outdoor cooking, boating archery and other topics.
Gander Mountain, which is named for the founder's favorite outdoor spot in Wisconsin, is in the middle of an aggressive growth campaign with plans to open 18 stores this year. The company also plans a second North Carolina location in Mooresville next spring.
"We're a speciality retailer to an underserved market: the outdoor lifestyle," Lukens said.
The Greensboro store is set to open in September. For more information, visit www.gandermountain.com
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