Snoop Dogg (http://lisag.com/photos_b.html)
Snoop Dogg and Pony International have just inked a deal to develop the Doggfather's Biscuitz footwear collection.
Snoop, who named the line after the slang term for shoes, will oversee and approve all designs and final products. The collection features The Snoopadoopa, an everyday sneaker; Snoopafly, an athletic-styled shoe; Snoopalicious, a dressier casual wear and Snoopaslide, a bandana-print slipper.
"Pony is committed to matching Snoop's high standards in everything we do under this incredible partnership and it is clear by his exclusive commitment to us that he has confidence in our ability to do so," Killick Datta, Chief Executive Officer of Pony International said in a statement.
All shoe boxes also come with a perforated Snoop Silhouette that can be taken out and used as personalized stencil; while the sock liner, out-sole and tissue paper boast bandana art.
5000 samples of the black Snoopadoopa were released in December 2004. The shoes will be made available in colors navy, red, Carolina blue, white, and brown.
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