Thursday, November 10, 2005

the story behind Adidas and Puma

Dutch author Barbara Smit probes the history and rivalry between Adidas and Puma, two athleticwear corporations with global operations in the book "Drei Streifen gegen Puma" ("Three Stripes versus Puma").

Since both companies were established in a small town by two brothers who had fallen out, the result is simultaneously an exciting family chronicle which begins against the backdrop of the Second World War and allows every important sports event to the present day to pass in review.

Click the link above to purchase "Drei Streifen gegen Puma" from Amazon.de

Thanks to Al Cabino for the heads-up.

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